Give The Girls Their Flowers: ShaVonne Santos
Entrepreneur/ Founder of Bougie the Brand/ Walking in Her Power
Honestly, EVERY SINGLE DAY I feel like the main character.
For ShaVonne Santos, every single day is a main-character moment. Whether she’s building her brand, raising her kids, or embracing the life she’s created, she moves with intention, confidence, and undeniable energy.
Her brand, Bougie The Brand, isn’t just about style—it’s about redefining what “bougie” really means.
“It’s not stuck-up. It’s not a mean-girl thing. It’s a standard. It’s how you carry yourself. PERIOD!”
In this feature, ShaVonne talks about the power of self-belief, why being “bougie” is a mindset, and why no one—not even you—can block what’s already meant for you.
Let’s get into it.
Nothing is Unattainable!
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Nothing is Unattainable! 〰️
Q: If your life was a novel, what would the title be?
ShaVonne: “You Deserve It”
Q: What’s a moment in your life that felt like a main-character moment?
ShaVonne: “Honestly , Everyday - EVERY SINGLE DAY I Feel Like The Main Character”
Q: If you could describe yourself as a flower, which one would it be and why?
ShaVonne: “I would describe myself as Peonies & Lillies , i feel like they are such underrated beauties of the flowers , they don’t look like much at first but they bloom so beautifully! I love to just watch them grow as they get watered & i feel the same about myself!”
Q: What’s a song that instantly makes you feel like that girl?
ShaVonne: “Ugh this is hard because I’m such a music head ! Can we do a little throw back Nicki mixed with some Drake , mixed with a little chris brown …. Wait you said one song Excuse Me Miss Jay-Z”
Q: What’s your go-to “romanticize your life” activity?
ShaVonne: “Definitely Date Night & OMG shopping !”
Bougie isn’t stuck-up—it’s a standard.
Q: If your younger self saw you today, what’s the first thing she’d say? Would she gag?
ShaVonne: “My younger self would definitely be gagging , like first off i have 2 kids lmao that b*tch was never at red table talk with the girls ! LMAO no but she would be so proud of all the milestones that i have hit in life seriously & i am still going!”
Q: What’s something people assume about you that’s totally wrong?
ShaVonne: “Okay okay good one , so like my brand is bougie because I’ve been called Bougie my whole entire life but I feel like bougie is associated with like stuck up and not fun and just like mean girl . Which is totally not true. It’s not mean girl. It’s not stuck up. It’s a standard that you hold yourself to and I feel like since I was smaller. I just always held myself to a certain standard and just it’s the way you carry yourself. PERIOD!”
Q: What’s a small luxury you refuse to live without?
ShaVonne: “Girl, A Freaking Car! Public Transportation Is Truly Just Not For Me On An Everyday Basis.”
Faith over fear at ALL TIMES.
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Faith over fear at ALL TIMES. 〰️
Q: Who in your life has truly given you your flowers (figuratively or literally)?
ShaVonne: “My Mom , I am so thankful to have my mom as my best-friend she literally is my BIGGEST supporter & my backbone! ”
Q: What’s a lesson you learned the hard way, but you’re grateful for?
ShaVonne: “Friends, everyone is NOT your friend. You have to really hand pick your friends & choose who can stay around because literally everyone cannot GO! Also stay away from the girlies who secretly want your life. ”
Q: What’s one piece of advice you’d give to someone who doubted you?
ShaVonne: “No one can curse what God has planned for ou ‘ Not Even You Bookie”
Q: What’s a fear you’ve conquered that you’re most proud of?
ShaVonne: “Girl fear itself! I grabbed that bible & omg you do not realize you are your own enemy your head! FAITH OVER FEAR AT ALL TIMES!”
Q: What’s a quote or mantra you think is a total scam?
ShaVonne: “Omg i tell my kids all the time “sticks and stones may break your bones, but words will never hurt you” that is such BS! Words can hurt you, your feelings matter & don’t ever let someone talk to you & make you feel otherwise! You & them words can go to hell!”
No one can curse what God has planned for you—not even you, bookie!
Q: What’s the best compliment you’ve ever received?
ShaVonne: “My favorite compliment is “I love how you carry yourself”!”
Q: If someone made a bouquet based on your energy, what flowers absolutely have to be in it?
ShaVonne: “Sunflowers, Peonies, & Roses - those probably don’t go together in a bouquet but i love them all lol ”
Q:If your personality was a fragrance, what would the top notes be?
ShaVonne: “Something soft & something fruity kinda like lychee & rose water.”
Q:What’s something you love that people wouldn’t expect?
ShaVonne: “My guilty pleasure is smelling rubbing alcohol I love the smell of it! ”
Q: If you could give yourself flowers for something you’ve done lately, what would it be?
ShaVonne: “Actually checking off my goals, I'm such a procrastinator & lately I said I was going to be more intentional! I’ve been doing just that!”
Q:What’s one thing you want more women to believe about themselves?
ShaVonne: “You are the prize. Nothing is unattainable!”
Words can hurt you, your feelings matter & don’t ever let someone talk to you & make you feel otherwise!
For ShaVonne, being bougie isn’t about being stuck-up—it’s about setting standards and never lowering them. Whether she’s building her brand, creating a life she loves, or inspiring others to embrace their own greatness, she does it with intention, passion, and a little luxury.
Her biggest lesson? No one—not even you—can block what’s already meant for you.
"You are the prize—nothing is unattainable!"
Follow ShaVonne on Instagram @Liveloveshay & @_bougiethebrand and shop Bougie The Brand at www.BougieTheBrand.com. Read more inspiring interviews in the "Giving the Girls Their Flowers" series.
